Introduction I have spent over four decades studying business strategies. But I must say that the story of Hermès remains one of the most fascinating in the business world. By chance, just as I was about to write this article, I learned that the French luxury group Hermès had overtaken its rival, the French luxury
En 2025, l’intelligence artificielle transforme profondément notre façon d’appréhender la gestion des compétences en entreprise. Au cours de mes quatre décennies d’expérience entrepreneuriale, je n’ai jamais assisté à une transformation aussi rapide du paysage professionnel. Alors que j’accompagnais récemment une jeune startup technologique dans sa stratégie de développement, j’ai été frappé par leur approche radicalement
Le recrutement aux Terres australes et antarctiques françaises (TAAF) offre une opportunité professionnelle unique pour ceux qui recherchent une expérience de travail hors du commun. Ces territoires français isolés, composés de plusieurs archipels et îles dans l’océan Indien austral ainsi que d’une portion du continent antarctique, nécessitent des profils spécifiques capables de s’adapter à des
The main secret of Android's dominance lies in its fundamentally opposed model to that of Apple. While Apple has always favored a closed, highly controlled ecosystem, Google has opted for total openness and personalization. By offering a free, open-source operating system, Android has
Introduction In today's fast-moving world, the cognitive demands placed on individuals have increased exponentially, making task management and time organization more complex. Digital tools, such as project management applications and note-taking software, have emerged as powerful allies in
From bankruptcy to domination: NVIDIA's secrets As you read these lines, NVIDIA has probably just cashed in several hundred thousand dollars in profits. This company, which generates around $2,300 in profit every second, has established itself as one of Silicon Valley's undisputed giants. However, behind this spectacular success
Main ideasDetails to rememberImpact of influencer marketingExploit the persuasive power of influencers to increase visibility and salesBenefits for startupsGain notoriety, credibility and qualified traffic. Improve conversion ratesEffective strategiesDefine clear objectives. Choose influencers aligned with company valuesKey stepsSearch, engage, propose, execute and analyze collaborations
Reading time: 6 min Introduction In an ever-changing world, the year 2025 offers new opportunities for those who dare to be entrepreneurial. Three sectors in particular stand out, promising monthly incomes in excess of 10,000 euros. Let's take a look at these golden threads of modern entrepreneurship, where innovation and technology combine to create new business opportunities.
In the business world, growth is the Holy Grail that every entrepreneur strives for. In my 40 years of experience, I've learned that corporate gifts can be a powerful lever for stimulating that growth. But beware, it's not as simple as it sounds. The key lies in defining
Reading time : 6 min Introduction The phrase "How to make a strategic marketing plan" resonates as an essential question for any organization seeking to thrive in a competitive environment. Pierre Filiatrault, a recognized expert in the field of marketing and professor at UQAM's École des sciences de la gestion, offers an enriched third edition.